Anyone who has read my equipment reviews over the last 15 years knows I’m a loyal fan of the ARB line of products. My FJ40 Land Cruiser has worn Old Man Emu suspension and IPF driving lamps for at least a couple of decades, and more lately has an ARB locking rear diff and High Output compressor, plus a branded fridge—and I replaced the IPF lamps with ARB’s superb Intensity LED units. Our Tacoma has an ARB winch bumper and rear diff. The Land Cruiser Troopy we recently shipped to the U.S. from Africa is fairly bristling with ARB equipment, from the front bumper and Intensity driving lamps to the ARB Twin compressor and more.

Rather incredibly—or perhaps not—not a single one of those items has ever failed.

Even though I’m lucky enough to have been sponsored for much of this later equipment, my respect for ARB’s products came about through a straight retail relationship. The first OME suspension I installed on the FJ40 cost significantly more than those offered by other makers, but the company’s reputation convinced me it would be worth the extra cash, and that indeed proved to be the case, as it was with the then-state-of-the-art halogen IPF lamps. Every ARB product since has thoroughly proved its value-for-money to me before I recommended it to others. Still, someone who simply chanced on all our vehicles lined up could be excused for thinking I’m a secretly paid shill for the company.

Now, however, I have in front of me the new ARB Pure View 800 flashlight, which I’ve been using for a month or so. And for the first time, my reaction to an ARB product is basically a shrug of the shoulders. Not that it is by any means a bad flashlight; it simply breaks no real new ground and includes no genuinely outstanding features (well, one, which I’ll get to).

The 800 refers to the flashlight’s maximum output of 800 lumens—an astounding figure just five years ago, but today merely good (and no doubt accurate—many of the claims you see for cheap internet flashlights are wildly exaggerated). The pattern is just about perfect—a penetrating central spot with an even cone of more diffuse illumination surrounding it. Clicking (or half-pressing) the large rear “tactical” switch again gets you a 400-lumen beam, another step goes to 200, and another to a strobe. Running time is claimed, in order, as “up to” 1.5, 4, 7, and 24 hours (although why one would want to leave a strobe on for 24 hours is beyond me). These strike me as no more than ordinary run times despite the chunky body of the Pure View and its lithium-ion battery. But at least it’s rechargeable.

I also have an issue with the circuitry in the switch. When you turn the light off for more than a few seconds, it reverts to the highest setting rather than staying where you left it. So if you turn it off on low in your tent before going to sleep, then turn it on in the middle of the night for a toilet excursion, you and any tent-mate will be blinded by the 800-lumen beam. I’d rather have the option of choosing my own setting. Additionally, I do not recall ever using a strobe function on any of the three thousand flashlights my wife claims I have owned (it’s no more than two thousand). I would have much preferred a 10 or 15-lumen low beam suitable for reading or walking around, one that would have then had a run time measured in hundreds of hours. The 200-lumen “low” setting is far too bright for reading or looking at a map, or even most camp chores.

The Pure View charges via a micro-USB port cleverly hidden behind a rotating collar, which keeps it dust-free and dispenses with the usual rubber plug that inevitably breaks. Nice. However, when charging you must remember to turn on the flashlight before plugging it in, at which point the lamp goes off and a red “charging” light surrounds the charging port until a green “charged” light replaces it. If you forget to turn on the light, you’ll get a false green “charged” light but the light will not in fact be either charged or charging. Charging time is slow—four to five hours, limited by the capacity of the micro USB—yet ARB warns not to exceed six, so you should not simply leave the light plugged in overnight to charge. Incidentally, that outstanding feature I mentioned? It’s the included charging cord—a red-and-black fabric-wrapped cable of superb sturdiness and style. I’m actually considering ordering spares for my other micro-USB appliances. (The included belt holster is also excellent.) 

Just as I was becoming concerned that I might be being too hard on the Pure View, I was walking along with it dangling by the lanyard when one end of the lanyard pulled free of its plug and the flashlight whacked to the ground (with no damage). But really? 

Don’t get me wrong—the Pure View is a fine flashlight I’ll be happy to keep around. And—importantly—it’s priced very competitively at $57, with a two-year warranty (one year on the battery). But, unlike so many of ARB’s other products, it does not stand out from a crowded field. And until the company adds a true low-power setting (an easy modification, I suspect) I wouldn’t recommend it as one’s only all-around flashlight.